043: How Tieghan Gerard used Photography, Recipe Development, and Hustle to Build Half Baked Harvest

Welcome to episode 43 of the Food Blogger Pro podcast! This week, Bjork is bringing on an oft-requested guest, Tieghan Gerard from Half Baked Harvest!

We occasionally ask in the podcast for guest requests - bloggers or other inspiring individuals that our listeners would like to hear from. One person who came up quite a few times was fellow FBP member, Tieghan Gerard.

When I think of bloggers who inspire me for photography, Tieghan is definitely near the top of the list. I’ve often thought about what makes her photography so special, and in this podcast episode I finally learned what it is: mood.

When Tieghan heads into a photo shoot, the first thing she thinks about is the mood that she wants to set in the photo. How will this dish make the viewer feel? And how can I protray that with a photograph? Tieghan talks about her photography process and how she sets a mood as well as a lot of other awesome info in this great podcast episode.

In this episode, Tieghan shares:

• When she started her blog - and why
• What kept her going through the difficult first year
• What a “normal” day looks like for her
• How she is approaching recipe development & photography for her upcoming cookbook
• What she thinks about when heading into a photography shoot
• Where she finds inspiration for her creative recipes
• How many times she will make a recipe before posting it
• What she thinks is the most important social media platform

 

Resources:

• How to shoot tethered to Lightroom
• Canon 5D Mark III
• Canon 5DS
• Canon 50mm f/1.4, 35mm f/2, and 24–70mm f/4
• Viraltag
• Half Baked Harvest
• Half Baked Harvest on Facebook, Pinterest, Instagram, and on Snapchat as hbharvest

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

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