

Retail Flyer Forum special edition featuring veteran retail marketer Patrick Dickinson in conversation on the main stage and Jerry Kennelly CEO of Tweak recorded live from Dublin
Welcome to a very special Retail Flyer Forum edition of the Voice of Retail, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada.
Recorded live on the main stage at the Carlu in Toronto during RCC’s annual Retail Flyer forum, my one to one interview with the one and only Patrick Dickinson, retail consultant and veteran retail marketer most recently with Hudson’s Bay. We talk about how and why the retail flyer, in both paper and digital, is such a resilient media and significant element of the marketing mix in Canada, and delve into what retailers need to be thinking about each week to make it an effective and measurable tool and drive ROI.
First we set the stage with an exclusive interview recorded live from Dublin with Jerry Kennelly, Founder & CEO of Tweak. I met Jerry recently on my most excellent retail tech tour in Ireland along with a number of other innovative solution providers, and was really impressed with the approach to solving a familiar set of challenges and opportunities in the printed media and well beyond.
So let’s start now listen to my interview with Jerry from Tweak, then Tweak’s Shane Corcoran introduces myself and Patrick for our fireside chat
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That’s a wrap on this special Retail Flyer Forum edition of The Voice of Retail, Thanks to Patrick and Jerry for being my guests on this special edition!
If you liked this podcast you can subscribe on Apple iTunes or your favourite podcast platform, please rate and review, and be sure and recommend to a friend or colleague in the retail industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co or of course on LinkedIn
Until next time, have a great week!
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.