Episode 548 Home Service Businesses With Reed Hansen

This episode of The SDM Show, hosted by Rob Cairns, features a conversation with Reed Hansen, focusing on home service-based businesses. They discuss the unique marketing needs of these businesses, highlighting the importance of automation for managing leads, booking appointments, and following up with customers. The conversation also covers the strategic use of online presence (websites, Google My Business, and Facebook business pages), the value of reviews and testimonials (especially video reviews), and the potential of AI-powered tools like chatbots and SEO engines to enhance marketing efforts. The discussion emphasizes that while businesses excel at their technical skills, leveraging marketing expertise and technology is crucial for sustained success.