

2278: The Five Key Drivers to Grow Your Dental Business
On today’s episode, Dr. Mark Costes is joined by Penny Reed, Executive Vice President at ADOM and a trailblazer in dental practice management. Penny shares her journey from being recruited by her dentist to manage a practice, to becoming a nationally recognized consultant and leader in dental office management. She reveals the five key revenue drivers for practice growth, why active patient engagement starts in hygiene, and how simple, enthusiastic patient interactions can powerfully increase new patient referrals. Penny also dives into her new role at ADOM, highlighting the organization's mission to support and empower office managers through community, education, and leadership training. Whether you're a dentist or team leader, this episode is packed with tactical insights on how to build a more efficient, profitable, and harmonious practice.
Be sure to check out the full episode from the Dentalpreneur Podcast!
EPISODE RESOURCES