304 - How To Get Your Patients to WANT to Follow Your Recommendations for Care

What makes someone commit to care, not just for a month, but for a lifetime? 

Explore the missing link between compliance and conversion: helping patients want to follow through. It’s not about selling more visits—it’s about establishing VALUE for rhythm, relevance, and real outcomes. You’ll discover how to present care recommendations with clarity, align patient goals with your findings, and build long-term retention that benefits both your business and your mission. If you’re ready to lead instead of convince, this is the conversation you need to hear.

In this episode you will:

• Identify the importance of cultivating genuine patient desire for long-term care.
• Learn techniques to present care recommendations that align with patient goals.
• Understand how establishing rhythm and relevance in care plans fosters commitment.
• Explore the role of leadership in guiding patients from initial interest to sustained engagement.

Episode Highlights

03:17 – Discover why pressure and challenge are signs you’re growing and how to reframe tough quarters into motivation for the next.

05:05 – Understand why real leadership in practice means equipping patients to become leaders in their own health journeys.

06:41 – Explore why retention—not just attraction or conversion—is the real heart of practice growth and impact.

08:13 – Learn how regular care over time leads to real outcomes and why retention is the best model for both mission and business.

11:07 – Hear how compliance begins with establishing wanting, and why adults only commit long-term to what they genuinely desire.

14:11 – Understand how patient conversion reflects certainty, and why true retention starts with uncovering what patients really want.

16:45 – Discover the gap between connection and compliance, and how getting to the deeper 'why' impacts long-term follow-through.

20:44 – Learn how visit rhythm is based on how well a patient holds their adjustment—not symptoms or preferences.

24:02 – Hear how missing appointments disrupts progress and creates setbacks, making rhythm and education essential for retention.

27:58 - Dr. Kale interviews Success Partner Dr. Steve Tullius, founder of Waitlist Workshops, about how his team helps chiropractors attract highly qualified leads through targeted workshops. From startup clinics to high-volume practices, the system is built to scale—filling rooms, converting attendees, and creating consistent demand for neurologically focused chiropractic care. Dr. Steve also shares the deeper mission behind his work: restoring the profession’s purpose by reaching those who need it most.

Resources Mentioned

Register Now for the TRP Conversion & Retention Immersion - June 6 & 7, 2025 in Orlando, Florida or June 27 & 28, 2025 in Sydney, AUS  - https://theremarkablepractice.com/upcoming-events/  

To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

For more information about Waitlist Workshops please visit:  https://waitlistworkshops.com/ 

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