The 5-Step Strategy That Lets You Work From Anywhere | 070

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Mar 27, 2025

Matthew Kepnes, known as Nomadic Matt, is a travel expert and the author of 'How to Travel the World on $75 a Day.' In this discussion, he reveals his five-step strategy for monetizing travel, emphasizing the need for a strong website and effective email lists. Matt shares insights on creating unforgettable travel experiences, building a loyal community, and navigating brand partnerships. He also discusses how to stay authentic while evolving in the competitive travel creator landscape of 2025.

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ANECDOTE

Early Career

Matthew Kepnes and Nathan Barry reminisce about meeting at the World Domination Summit.
They discuss early blogging days and Kepnes' transition to ConvertKit.

ANECDOTE

Travel Experiences

Kepnes attended 15 Taylor Swift Eras Tour concerts, demonstrating travel opportunities.
He combined concert trips with extended stays in places like Japan and France.

ANECDOTE

Location Independence

Kepnes recounts living in Bangkok, Taiwan, and Paris, showcasing location independence.
He highlights the flexibility of online businesses, even while hiking in Patagonia.

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Today I’m joined by Matthew Kepnes (Nomadic Matt) to break down how to turn travel into a profitable business in 2025.

Matt has spent over 15 years traveling full-time, building one of the world’s most recognized travel brands. We discuss how travel creators can monetize effectively—through email, events, and brand deals—while staying authentic.

Matt shares his five-step system for making money while traveling, from why every creator needs a website to how to sell experiences and build a loyal community.

Timestamps:
00:00 - Introduction
01:22 – From Budget Traveler to Travel Entrepreneur
03:06 – The Turning Point: How Matt Built His Blog
05:04 – The $75 a Day Strategy: Traveling Affordably
07:17 – Why Travel Content is Still Profitable in 2025
09:30 – The 5 Essential Steps to Making Money While Traveling
12:57 – Why Every Creator Needs a Website in 2025
15:25 – The Power of Email Lists & Webinars for Monetization
19:48 – Building Community Through Events & Tours
22:55 – The Truth About Travel Brand Deals
27:21 – Scaling a Travel Business Without Burnout
30:57 – Lessons from Attending 15 Taylor Swift Concerts
35:10 – How to Monetize a Travel Blog Without Relying on Ads
40:16 – The Best Ways to Land High-Paying Brand Deals
45:45 – What’s Changed in the Travel Industry Post-COVID
50:26 – The Updated Edition of How to Travel the World on $75 a Day
52:30 – Closing Thoughts: The Future of Travel Content Creation

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Learn more about The Nathan Barry Show: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry/
LinkedIn: https://www.linkedin.com/in/nathanbarry/
X: https://x.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com

Follow Matthew:
Instagram: https://www.instagram.com/nomadicmatt/
Website: https://www.nomadicmatt.com
X: https://x.com/nomadicmatt
LinkedIn: https://www.linkedin.com/in/nomadicmatt/

Featured in this episode:
How to Travel the World on $75 a Day: https://www.nomadicmatt.com/how-to-travel-the-world
Kit: https://kit.com
Home Exchange: https://www.homeexchange.com
Southwest Airlines: https://www.southwest.com
Japan Rail Pass: https://www.japanrailpass.net