In episode 685, Rob Walling goes solo to share his insights on 7 common mistakes that SaaS founders make. Be sure to listen to the end to hear Rob’s spicy take on launching a portfolio of products to see what sticks.

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Topics we cover: 

• 1:29 – Sign the National Association of Manufacturers Letter, Section 174
• 3:52 – Compiling a list of things founders shouldn’t do
• 6:49 – B2C applications, “the worst of all the worlds”
• 9:42 – Don’t build a second product if your first has stopped growing
• 10:40 – Defining a new category of software is usually a bad idea 
• 19:59 – Avoid multi-language support
• 24:13 – Dig deep to find root causes beyond the symptoms
• 27:41 – The portfolio approach

Links from the Show: 

• The Small Software Business Alliance
• MicroConf Remote
• The SaaS Playbook
• Dan Andrews (@TropicalMBA) | X
• Episode 681 | Why Launching a Second Product is Usually a Bad Idea
• Inbound Marketing by Brian Halligan and Dharmesh Shah

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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