The Online Course Show

259: Validating Your Online Course Idea – Pre-Sell, Bootcamp & Beyond

27 snips
May 8, 2025
Discover why validating your online course idea is crucial to avoid a silent launch. Explore five effective methods, including audience surveys and pre-sales, that can help gauge market demand. Learn from 12 years of experience and $4 million in sales as practical, actionable steps are shared. Equip yourself with the confidence to build a course that genuinely meets audience needs!
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INSIGHT

Validation Prevents Failed Launches

  • Building a course without validation often leads to no sales at launch despite great effort.
  • Proof of demand before creation is essential to avoid months of frustration.
INSIGHT

Avoid Assuming Demand

  • Skipping validation usually stems from assuming you already know what people want.
  • Guessing demand without verification is a recipe for failure.
ADVICE

Validate With Audience Research

  • Ask your audience directly through surveys or interviews to discover their biggest challenges and desired skills.
  • Validate if multiple people mention the same problem to confirm your course idea's direction.
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