Bloomberg Talks
Activision Blizzard CEO Bobby Kotick Talks Microsoft Deal
Oct 14, 2023
Activision Blizzard CEO Bobby Kotick talks about the completion of Microsoft's $69 billion purchase, the advantages of the merger, and the impact of AI on video game development. They also discuss consolidation in the gaming industry and praise Phil Spencer's leadership.
14:50
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Quick takeaways
- The merger between Microsoft and Activision highlights the importance of mobile gaming and its growing audience.
- The merger with Microsoft provides an opportunity for Activision Blizzard to attract specialized talent and stay competitive in the gaming market.
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