The Keys To Selling Online: Insights from a Top 1% Etsy Seller with Teria Brooks
In this episode, host Kirsten Tyrrel brings on long-time friend and successful online seller Teria Brooks to share her insights on selling products online. Teria, a top 1% Etsy seller, discusses her journey from starting with small nail decals to expanding into a variety of products, including physical items and digital goods. Through her experiences, she underscores the importance of thorough product research, consistent selling over time, appealing product presentation, and optimizing for search engines. She also compares popular platforms like Amazon, Ebay, and Shopify, sharing the unique benefits and challenges each presents. Teria highlights that success is possible for anyone willing to put in the work, remain consistent, and adapt to market trends.
What we talk about with Teria:
00:00 Introduction to Online Selling
00:14 Meet the Expert: Top 1% Etsy Seller
02:03 The Journey to Becoming a Top Etsy Seller
05:15 The Importance of Finding Your Niche
06:44 Understanding the Market and Customer Needs
13:17 The Role of Trends in Online Selling
15:46 Choosing the Right Platform for Your Products
20:29 Understanding Etsy Ads
21:41 The Importance of Product Quality and Customer Satisfaction
22:14 Is Etsy Too Saturated? Insights and Opinions
23:42 Top Tips for Standing Out in a Saturated Market
26:18 The Importance of a Cohesive Brand and Niche
27:01 Understanding Etsy's Algorithm and the Importance of Consistency
31:23 The Journey to Becoming a Top 1% Etsy Seller
33:14 Transitioning to a New Product and Expanding Business
36:02 The Future of Selling on Etsy and Final Thoughts
Resources from this Episode:
Grab Teria's Design To Sell Guide Here.
Etsy 101: How to Become a Top Seller to learn more - check out this blog post for more info.
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