The GaryVee Audio Experience

My Thoughts On The eSports Community

Dec 15, 2019
A keynote address dives into the rapid evolution and potential of the esports industry, paralleled with the early days of social media. The discussion emphasizes the importance of authenticity and transparency in engaging with the changing audience demographics. Topics include the role of technology in parenting, the integration of esports in education, and how personal self-awareness shapes success. Ultimately, it champions the power of action over strategy, urging listeners to embrace hard work and overcome fear.
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INSIGHT

eSports: The Next Big Thing

  • The eSports industry is like social media in 2006: big, but undervalued.
  • Early movers can gain dividends if they invest wisely and authentically.
ADVICE

Authenticity in eSports

  • Be authentic and transparent in your eSports approach, don't fake expertise.
  • Transactional approaches will be recognized and rejected by the target audience.
ANECDOTE

Forums: A Social Media Lesson

  • Gary Vaynerchuk learned about social media through early online forums.
  • He initially used fake names to promote his business but realized transparency was key.
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