The Duct Tape Marketing Podcast
How to Master AI and Lead the Future of Content and SEO
Nov 9, 2023
Julia McCoy, a leading expert in AI-optimized content creation, discusses how businesses can leverage AI to produce high-quality, optimized content efficiently. She explores the differences between AI-generated content and chat GPT, the power of partnerships in business growth, content creation strategies, and the importance of aligning content with business objectives. She also highlights the podcast show 'Design A Life That Really Matters' hosted by Greg McEwen.
21:20
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AI Summary
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Quick takeaways
- AI-driven content creation is reshaping the content marketing landscape, allowing businesses to tap into their SEO potential and produce high-quality, optimized content efficiently.
- Utilizing AI tools like Content at Scale can result in accurate and informative content, while also allowing customization to match a specific user's writing style.
Deep dives
The Shift to AI Content Writing
Julia McCoy, president of Content at Scale, discusses her transition from traditional content writing to utilizing AI tools for content creation. She initially had reservations about AI-generated content, but after researching and discovering an AI tool that aligned with her SEO content workflow, she joined Content at Scale as the VP of Marketing and eventually became the company's president. The tool she found provided real-time research, 100% original content, source citation, and SEO optimization. McCoy emphasizes the importance of AI tools saving time and producing high-quality content, while also acknowledging the need for human editing and strategy.
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