HUNGRY. How Little Moons Built a Multi-Million Pound Ice Cream Empire: listing at Tesco, Sainsbury’s, ASADA, Ocado - Howard and Vivien Wong, co-founders.
Jan 10, 2022
58:42
Ice cream is soul searching.
Deep in our soul, lies a dormant inner-child.
Little Moons is WAY MORE than ice cream.
Mochi mooches into your soul, unleashing your inner child.
Wild, bombastic purple, green, orange irreverent balls of joy.
Lego meets Italiano Gelato, collides into an Art-Attack-Smack of FLAAAA VAAA FLAVEEEE
Little Moons are having INSANE success:
- Won listings at Tesco, Sainsbury’s, Ocado, Waitrose, Asda, Morrisons + Pick N’ Mix stores at Selfridges and Westfield.
- £10M+ Retail sales value
- Lead and manage their own factory with over 300 employees.
- Fastest growing Ice cream brand.
Co-founders, Vivien and Howard Wong are the latest guests on HUNGRY.
Our conversation is delicious, swirled, and laced with wisdom.
THE BIGGEST LEARNING?
Balance is everything.
ON THE MENU:
- VISION: BALANCE HAVING A BIG UNSHAKEABLE VISION VS. BEING FLEXIBLY NIMBLE TO SAY “YES” TO OPPORTUNITIES
- MANAGEMENT: A TEAM OF 300 EMPLOYEES - BALANCE LETTING EMPLOYEES FLOURISH VS. STEPPING IN WHEN NECESSARY AS A FOUNDER
- DECISION MAKING: BALANCE TRUSTING YOUR “GUT” WITH “DATA” TO MOVE FAST
- SPEED: BALANCE MAKING AN IMPERFECT DECISION NOW WITH THE CONFIDENCE TO MAKE IT PERFECT LATER
- BRANDING: BALANCE ESCAPING YOUR “BRAND BUBBLE” VS. OBSESSING OVER THE “LITTLE THINGS
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