Odd Lots Emily Sundberg on How Nobody Is Coming to Save Gen Z
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Jul 5, 2025 
In this discussion, Emily Sundberg, creator of the Feed Me newsletter, highlights the urgent concerns of Gen Z regarding finances and capitalism. She points out their pervasive fear that no one will rescue them amidst job threats and economic instability. Emily explores how their attitudes shape consumerism and investing, alongside the pressure to succeed in a volatile job market. The conversation also touches on Gen Z's redefining of personal success and their desire for self-reliance, raising critical insights into a generation grappling with immense societal expectations.
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Gen Z's 'Nobody is Coming' Mindset
- Gen Z believes nobody will save them from economic and social challenges.
- They feel urgent pressure to "get the bag" before the world changes or ends.
Crypto as Social Competition
- Crypto investment acts like a public, competitive sport among peers.
- Young investors feel both camaraderie and stress from publicly visible gains and losses.
AI Anxiety and Career Flatness
- Gen Z fears AI and automation ending traditional career progress.
- Flat company structures exacerbate anxiety about having no upward mobility or job security.