Ready to see how much cash is hiding in your business? Get your free Financial Health Check now: coltivar.com/check
This is Part 2 of Steve Coughran’s book Cash Flow. Steve explains why profit doesn’t protect a business from failure and why free cash flow is the real survival metric. He breaks down how to calculate free cash flow, why it matters more than revenue or profit, and how companies with strong cash flow thrive in any economy.
LinkedIn | YouTube
coltivar.com