Tax Smart Real Estate Investors Podcast

339. Multiple Businesses, Major Write-Offs: Marty Geier’s Path to a $40K Taxable Income

5 snips
Aug 6, 2025
Join entrepreneur and investor Marty Geier, who slashed his taxable income from $1.4 million to just $40K, as he shares his dynamic approach to tax optimization. Discover how he leverages the 500-hour rule for short-term rental losses and why he starts a new business each year to offset active income. Marty details his strategies for maximizing deductions through Section 179 and bonus depreciation, while also emphasizing the real-time commitment involved in managing multiple ventures and the significance of diversification for financial success.
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ANECDOTE

Marty's Unique Business Journey

  • Marty started a gold-selling business in the early 2000s, selling in online games like EverQuest.
  • He transitioned from tech to multiple businesses, eventually making millions and moving into real estate.
ADVICE

Start New Businesses Annually

  • Start an active business each year to create losses that offset other income.
  • Use the '100 hours and more than anyone else' rule to qualify for active participation without overwhelming time commitment.
ADVICE

500-Hour Rule for Rentals

  • Dedicate 500 hours annually to short-term rentals to make losses non-passive and fully deductible.
  • Balance time by allocating about 20-25 hours to your main business and 15 to rentals weekly.
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