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The Data Cloud Podcast
The Future of Data Democratization with Marc Jennings, CIO of Analytics and AI at TUI
Aug 8, 2023
Marc Jennings, CIO of Analytics and AI at TUI, discusses mastering ABCDS, leveraging data in vertical integration, future of democratized data, and more. Also covers TUI's COVID-19 lessons, decision to use Snowflake, future of AI, and the importance of data collection in travel.
30:09
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Quick takeaways
- Data plays a critical role in TUI's digital transformation, enabling personalization, process improvement, and data-driven decision-making.
- TUI's vertically integrated business model gives them a unique advantage in understanding and serving their customers' needs at every touchpoint.
Deep dives
Overview of TUI's Business Operations and Sustainability Commitment
TUI is a global tourism group that operates various travel agencies, online portals, airlines, hotels, and cruise lines. With a wide portfolio of operations, TUI serves over 20 million customers annually in more than 180 regions worldwide. The company is known for its commitment to economic, environmental, and social sustainability, with over 20 years of dedication to sustainable tourism.
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Discover
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