Founders' Forum What You May Not Be Hearing About Bitcoin
Apr 16, 2025
Alex Pron, founder of Crossover Capital, shares his journey from Merrill Lynch to creating a firm dedicated to educating clients on Bitcoin and alternative investments. He discusses the alarming SEC fines against major financial institutions and the importance of independent advice in protecting wealth. The conversation highlights how AI is leveling the playing field for smaller advisory firms, allowing them to offer essential guidance. Additionally, Alex examines Bitcoin's growing acceptance by major players and the need for accessible resources for investors.
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SEC Fines Reveal Hidden Profits
- Major financial institutions like Wells Fargo and Merrill Lynch profited hundreds of millions by not paying clients interest they were owed.
- SEC fines totaling $60 million exposed these hidden industry practices, highlighting the need for investor vigilance.
Need for Portfolio Diversification
- Traditional stocks and bonds are increasingly correlated, reducing diversification benefits.
- Investors need alternative assets that protect against inflation and interest rate risks in a changing market.
Founding Crossover Capital
- Alex Pron founded Crossover Capital after Merrill Lynch prohibited educating clients about Bitcoin.
- He invested 12 to 18 months preparing infrastructure and building his own firm to fully serve Bitcoin-focused clients.
