We Are Selling with Lee Woodward 68 - The Importance of Content that Connects
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In this podcast, Lee interviews Jonathan Creek, an expert in video marketing. Jonathan discusses the importance of providing valuable information in videos rather than focusing on ego-driven content. He emphasises the need for real estate agents to understand the evolving landscape of social media and how to engage with their audience effectively. Jonathan explains that simply posting house tour videos or boasting about successful sales is not enough to capture the attention of potential buyers. Instead, agents should focus on building relationships, gaining trust, and providing insights and guidance to their audience.
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