The Futur with Chris Do Mastering LinkedIn w/ Jasmin Alic | Ep 379
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Sep 11, 2025 Jasmin Alic, a copywriter and former rapper known for his vibrant presence on LinkedIn, shares insights on mastering online engagement. He emphasizes the power of meaningful comments over relentless posting. Listeners learn how to build trust and community through authentic interactions, rather than focusing solely on metrics. Jasmin also reflects on his transformation from hip-hop to copywriting, revealing how discipline and rhythm influence persuasive writing. He encourages embracing personal storytelling and consistent engagement as keys to visibility.
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From Rapper To Copywriter
- Jasmin shared his past as a rapper with six albums and a Warner Brothers deal, which shaped his language skills.
- He retired from music because the lifestyle didn't suit him and later used creativity in teaching and writing.
Grow Faster By Going Slightly Broader
- Going slightly broader accelerates audience growth because you tap into networks, not just individual ICPs.
- Your ideal clients often appear inside others' networks, so comment beyond your narrow niche.
Hook Broadly Then Go Niche
- Start posts with a broadly relatable emotion or problem, then add a niche example to hook readers.
- End with a simple yes/no or numeric question to invite quick comments and boost engagement.