

Justin Goff
May 13, 2019
Justin Goff, a prolific copywriter and funnel optimization expert, shares his remarkable journey from $0 to $23 million in just two years. He dives into the complexities of modern online marketing, revealing why it’s more than just writing a sales letter. Justin discusses the crucial leverage point in marketing funnels and how he optimizes this for massive success. He also emphasizes the importance of compliance in advertising and how understanding emotional triggers can create compelling offers. Tune in for invaluable insights and strategies!
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 3min
Mastering Customer Acquisition and Upselling Strategies
03:09 • 21min
Navigating Marketing Challenges in Weight Loss and BizOp Niches
24:26 • 2min
Mastering Compliance and Understanding Customers
26:51 • 11min
The Power of Exclusive Subscriber Lists
37:59 • 2min
Exploring the Impact of Direct Mail Marketing
39:39 • 2min
Exclusive Insights and the Power of Direct Mail
41:11 • 2min