The Economics of Everyday Things

86. Toothpaste

83 snips
Mar 31, 2025
Toothpaste is a daily essential with a fascinating backstory. This discussion digs into its evolution from an ancient luxury to a health necessity, spotlighting brand strategies that shaped the market. Discover the science behind production and ingredient choices, including how flavors vary globally. The podcast also explores cultural perceptions and the economics of oral care. Prepare to be surprised by the engineering innovations that make that squeezable tube so user-friendly!
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ANECDOTE

Ancient Oral Care

  • Ancient civilizations used various methods for oral care, including chewing sticks and toothpicks.
  • They also created dental pastes from ingredients like crushed bones, ox hooves, and even urine.
INSIGHT

Sugar and Tooth Decay

  • Increased sugar consumption during the 19th century led to a rise in dental diseases.
  • This created a need for better oral hygiene practices, paving the way for modern toothpaste.
ANECDOTE

Toothpaste Jars

  • Early toothpaste was sold in jars, leading to unsanitary sharing practices among families.
  • The introduction of the toothpaste tube in the 1890s offered a more hygienic solution.
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