Why You Should Produce Less Content

[00:27] Today’s Topic: Why You Should Produce Less Content

[00:35] We have found that it is harder to rank when doing content marketing.

[00:47] Writing regurgitated information just doesn’t cut it anymore.

[01:03] So, now, we produce less content, but make sure that what we do produce is of the highest quality.

[01:10] It’s not as competitive for video and audio content.

[01:25] Eric and I have produced less text content lately.

[01:40] Just because something works for us, doesn’t mean it will work for you.

[02:10] In the tech space, there is a lot more noise and it’s harder to stand out.

[02:24] Find new and novel topics in order to make a splash.

[03:04] You can always repurpose audio and video content to make more text-based content.

[03:49] That’s it for today!

[03:53] Don’t forget to check out Single Grain for more info about our live event in June.

Why You Should Produce Less Content | Ep. #1003