

The Ultimate DMEXCO 2025 Overview
Get ready for DMEXCO 2025! In this episode, Verena Gründel walks you through everything you need to know for two inspiring days in Cologne – from headline speakers and new formats to side events and insider tips.
If you don’t have much time, here are Verena’s three must-sees at DMEXCO 2025:
Discover fresh perspectives at the brand-new Thought Leaders Summit
Explore innovation at the Commerce Lounge
And don’t miss The Brands’ Trend Grand Jury, live at the CMO Summit. Bold ideas guaranteed!
Essentials & Organization
Dates & Venue: September 17–18, 2025, Koelnmesse, Halls 6–8.
Opening Hours: Wednesday 9:00–18:30 (booth parties run later), Thursday 9:00–17:30.
Good to know: Your ticket doubles as a public transport pass and is automatically loaded in the DMEXCO app (hall plan, exhibitor list, full program, networking tools, and session recordings).
Comfort upgrade: Additional restrooms, including unisex facilities, to avoid long queues.
DMEXCO Summits 2025:
DMEXCO Thought Leaders’ Summit
DMEXCO CMO Summit - powered by Digiday and W&V
DMEXCO Commerce Summit in partnership with Shopify
DMEXCO Creators’ Summit – supported by Social Match & VideoDays Festival
DMEXCO Creativity Summit – curated by DDA and empowered by Kantar
DMEXCO AdTech Summit
DMEXCO MarTech Summit – system intelligence for modern marketing
DMEXCO Retail Media Summit powered by BVDW
Corporate Influencer Summit - co-curated by The People Branding Company
NXTGEN Agency Summit – empowered by awork, Weischer.JvB, Brainsuite
Come and visit our DMEXCO Worlds
World of Tech (Hall 6)
World of E-Commerce (Hall 7)
World of Media (Hall 8)
World of Agencies (Hall 8)
Start-up Area: StartupValley “Start-up of the Year” Award + brand-new Innovation Stage (Hall 7)
More new and beloved Formats:
CMO Lounge: VIP Masterclass Leadership Lab, pop-up photo studio with Raimar von Wienskowski, and a live ice roll experience.
Commerce Lounge: Networking sessions like the E-Com Meet-up with Laura Kremer, and the Female Leaders in Commerce Breakfast. And don’t miss the E-Com Night celebration.
Mobile.de bumper cars
Tuesday Pre-Show events: Online Ad Summit, OVK Executive Dinner, AMPLIFY Audio Café, MMA Premexco Connect, DMEXCO Eve by DoubleVerify, Limelight’s Adtech Kick-Off Drinks, Global Media Leaders Dinner by Framen, DMEXCO Drinks from Via Nederland and more.
Booth parties in Halls 6, 7 and 8 on Day 1 on Wednesday
Wednesday night Side Events: Ströer OM Club, Brands & Bubbles, Videoweek Cologne or and the Uncoded Dinner.
30 years of BVDW celebration
DMEXCO Guided Tours powered by BVDW
Two packed days of innovation, networking, bold impulses, and memorable nights in Cologne await you at DMEXCO 2025. Be Bold. Move Forward.