Ezra Firestone's Prescription For REAL Profit

4 snips

Aug 15, 2023

Ezra Firestone, CEO of Boom! By Cindy Joseph and of Overtone, plus the Founder of Zipify and SmartMarketer, shares his insights on life and business. Topics include finding meaning and joy, serving unselfishly while profiting, enjoying the present, and the importance of deep thinking.

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Introduction

00:00 • 4min

Serving the World Unselfishly and Profiting

04:28 • 20min

Hiring Talent from the Philippines and the Value of Virtual Professionals

24:17 • 5min

Optimizing for Joy: Finding Happiness in Purchases and Life

29:19 • 9min

The Importance of Product Optimization in Marketing and E-commerce

38:09 • 2min

The Importance of Customer Retention and Insights from Ezra Firestone

40:04 • 3min

"Serve the world unselfishly and profit."

That's the tagline that Ezra Firestone appends to his work, and he's dead serious about it. As the CEO of Boom! By Cindy Joseph and of Overtone, plus the Founder of Zipify and SmartMarketer, he's one of the most seasoned and trustworthy voices in ecommerce.

That is reason enough to have him on my podcast, but I am particularly interested in Ezra's approach to the word "unselfishly." So we spent most of this episode exploring the deeper questions of life and business: what is "profit" really? What's the goal of making a lot of money? How can we generate meaning and joy in life?

Ezra is one of the most reflective thinkers I've been around on these topics, and my big hope for this episode is that it will spur similar reflections for you.

EPISODE HIGHLIGHTS

[00:01:39] Ezra Firestone is a successful e-commerce operator.
[00:06:34] Serve unselfishly and profit.
[00:12:48] Enjoy what you have now.
[00:15:18] Be present and enjoy life.
[00:19:06] You are not broken.
[00:27:38] Generosity is self-interest.
[00:27:50] Take care of yourself first.
[00:32:07] Enjoy experiences and meaningful relationships.
[00:39:49] Product optimization drives customer retention.
[00:42:16] Deep thinking leads to success.

EPISODE SPONSOR

Virtual assistants can be helpful. Virtual professionals can transform your business. Get connected to incredible ecommerce talent from the Philippines with More Staffing by visiting ⁠⁠⁠⁠www.morenow.co⁠⁠⁠⁠.

FOLLOW UP WITH EZRA

Ezra's Instagram: @EzraFirestone
Ezra's Twitter: @EzraFirestone
Ezra's LinkedIn: @EzraFirestone
SmartMarketer: https://smartmarketer.com/
Zipify Apps: https://zipify.com/

FOLLOW UP WITH ANDREW

Follow Andrew on Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
Email Andrew: podcast@ajfgrowth.com
Work with Andrew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

EPISODE MUSIC

Music Intro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tell Me Mama⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means
Music Outro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rusty Little Scissors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means