The GaryVee Audio Experience

An Hour of Business Troubleshooting

Jul 8, 2023
Dive into a treasure trove of business wisdom from 2018! Discover why some employees need to go if they’re not aligned with the company vision. Learn the art of diversification and why complacency can sink your success. The discussion extends to the intricacies of marketing solar energy and navigating niche markets like kilts, stressing the importance of tailored content. Explore how to manage multiple businesses while keeping team dynamics strong. This session packs valuable insights for entrepreneurs and everyday life!
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ADVICE

Price Wars

  • Compete on price strategically, but recognize its limitations.
  • Consider if competitors with deeper pockets can undercut you.
ADVICE

Targeted Content

  • Create diverse content tailored to specific demographics and psychographics.
  • Target your ads narrowly for better conversion, even if CPMs are higher.
ADVICE

Maintaining Company Culture

  • Focus on your core team and ensure their loyalty to the company's mission.
  • Fire employees who prioritize personal gain over the company's success.
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