The Social Media Takeaway - Louise McDonnell The Funnel Formula That’s Made Coaches Millions (Step by Step)
In this episode of The Social Media Takeaway, I chat with Ellen Finkelstein, internationally renowned trainer, coach, and founder of Change the World Marketing. She shares how she built her online business from the ground up, why funnels are essential for service-based businesses, and the simple steps to set up a profitable email funnel.
Ellen offers straightforward advice on how to grow your list, nurture subscribers, and turn followers into paying clients.
You’ll learn:
✅ The must-have components of a simple but powerful funnel
✅ How to move people from social media to your email list
✅ What to include in your welcome email sequence
✅ Tips for promoting your funnel consistently without overwhelm
✅ How to use free offers and low-ticket products to start generating sales
If you’re a coach or consultant who wants a consistent flow of leads and clients from your social media, this episode is for you!
SHOW CHAPTERS
00:00 Introduction and Welcome
01:00 Ellen’s Start in Online Business
03:00 The Power of Email Lists vs Followers
04:00 What a Funnel Really Is
06:00 First Steps to Building Your Funnel
08:00 Tools and Tech You Need
11:00 How to Keep Emails Valuable and Human
13:00 Promoting Your Funnel on Social Media
15:00 Why You Should Partner and Freebie Swap
17:00 Funnel Pricing Tips
19:00 How to Measure if Your Funnel is Working
21:00 Building Trust Through Consistent Emails
22:00 Ellen’s Free Workbook: Build Your First Funnel
24:00 Final Takeaways
She also shares a brilliant free resource called Build Your First Funnel, a step-by-step workbook to map out your audience, freebie, upsell, and sales sequence.
Connect with Ellen:
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If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello
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