

Ep 222 - Become The “Go-To Expert” Through Podcast Guesting, Especially For Introverts with guest Christina Lenkowski
May 5, 2025
Christina Lenkowski, a podcast publicist and educator, shares her expertise on how introverts can shine as podcast guests. She emphasizes the unique advantages that podcast guesting offers for personal branding, allowing introverts to leverage their storytelling skills. Christina discusses practical strategies for finding the right podcasts and preparing authentically, highlighting that it's okay not to be perfect. She also addresses overcoming anxiety and the importance of building genuine relationships with hosts and audiences to enhance visibility and credibility.
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Leveraging Podcast Audiences
- Podcast guesting leverages someone else's trusted audience to build your credibility.
- Listeners often feel a strong personal connection to hosts and guests during these conversations.
Podcast Guesting Improves With Practice
- Practice podcast guesting as it's a skill that improves with time and comfort.
- Initial episodes may be challenging, but consistent effort leads to ease and better performance.
Finding The Right Podcasts
- Ask your audience what podcasts they listen to for target show ideas.
- Use competitor guest appearances on podcasts as leads for your own pitch targets.