Sales Ethics: How to Close Deals Without Losing Your Soul with Nikki Rausch | The Better Than Rich Show Ep. 177

Nikki Rausch breaks down the art of selling into a practical and ethical approach that challenges common misconceptions. With over 25 years of experience, Nikki shares her unique "Selling Staircase" framework, stressing how important it is to build relationships, understand client needs, and the power of neuro-linguistic programming (NLP) to enhance communication. Whether you're struggling with closing deals or simply looking to refine your sales technique, this conversation will give you insights to help you approach sales with confidence and integrity.

Chapters:

• 00:00:00 Unpacking Common Sales Misconceptions

• 00:00:31 Meet Nikki Rausch: Sales Expert

• 00:02:01 The Mindset Shift You Need for Sales Success

• 00:06:49 What Is NLP and How It Enhances Sales Conversations

• 00:08:42 The Power of Pre-Sales Rituals for Closing Deals

• 00:12:58 Four Statements to Boost Your Sales Confidence

• 00:15:23 Introducing the Selling Staircase Framework

• 00:20:45 Steps to Avoiding Common Sales Mistakes

• 00:24:33 How to Set Up a Productive Sales Call

• 00:26:14 Making Expert Recommendations That Close Deals

• 00:27:05 Mastering the Art of Closing the Sale

• 00:28:04 Applying NLP Techniques in Sales Conversations

• 00:32:24 Overcoming the Fear That Sabotages Sales

• 00:36:09 Empowering Women to Own Their Value in Sales

• 00:40:56 Final Insights and Resources for Your Sales Journey

Connect with Nikki here:

• Nikki on LinkedIn 
• Nikki on Instagram
• Sales Maven 
• Nikki’s LinkTree

Connect with The Better Than Rich:

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