The GaryVee Audio Experience Why The Next BIG Intellectual Properties Will be Built From NFTs | The Metaverse Show
Jul 18, 2021
Dive into the vibrant world of NFTs and their potential to reshape personal identity and social currency. Explore how NFTs can serve as access tokens for unique experiences, paving the way for new intellectual properties akin to beloved brands like Pokémon. The conversation highlights the necessity of building trust within digital communities and the importance of on-chain control for transparency. Discover how the metaverse and NFTs can redefine intellectual property, offering tantalizing opportunities for both established names and newcomers.
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Episode notes
NFTs as Social Media
- NFTs are a new form of social media, reflecting humanity's need to communicate.
- They represent a digital evolution of expressing identity through possessions.
NFTs and IP Creation
- Vaynerchuk believes major intellectual properties (IPs) will originate from NFTs.
- He envisions NFTs as the foundation for the next Disney or Pokémon.
Respect the Community
- Existing brands entering the NFT space should prioritize community respect and research.
- Avoid hit-and-run tactics; focus on long-term value creation.