The Matt Gray Show

how I use AI to run my company (in just 7 steps) I EP 123

69 snips
Dec 20, 2025
Unlocking productivity is the key focus, as listeners learn to harness AI in a seven-step workflow. Central prompts are introduced for cohesive communication. The importance of organized systems and project-specific knowledge for AI training is highlighted. Strategies for integrating AI into teams and scaling its use are discussed, with iterative improvements emphasized for compounding gains. From viral content to customer success, discover how to leverage AI and systems to enhance team efficiency and personal branding.
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ADVICE

Centralize Your Prompts

  • Create a centralized 'prompt stock' that stores all high-quality prompts for your company.
  • Share it with your team so everyone can reuse and improve the same starting prompts.
ADVICE

Organize Systems Before AI

  • Document your systems and brand positioning so AI has structured context to work with.
  • Feed core messaging, offers, and responsibilities into projects so outputs align with strategy.
INSIGHT

AI Becomes Organizational Memory

  • Systemized brand positioning lets AI recommend who to delegate work to and keeps content consistent.
  • Feeding organizational structure into AI makes it an extension of your operational playbook.
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