

EP#21 Trainer Spotlight Series: Meet Chad Landers
Mar 26, 2025
Chad Landers, a seasoned personal trainer with over 32 years of experience in Los Angeles, shares invaluable insights from his journey. He discusses the significance of strength training for all ages and critiques fleeting fitness trends. Chad emphasizes open communication in coaching through a humorous anecdote and shares strategies for building a loyal clientele based on quality service. He also tackles misinformation in the fitness industry and stresses the need for ongoing education, making strength training accessible and safe for everyone.
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Consistency is Key
- Be consistent in your training and strive for daily improvement.
- Small, consistent progress over time yields significant long-term results.
The Lipstick Story
- Chad Landers shares a story about a client with lipstick on her teeth.
- He learned the importance of having uncomfortable conversations to help others.
Client Acquisition & Retention
- Focus on providing high-quality service and building strong client relationships.
- Client referrals and word-of-mouth are powerful marketing tools.