Don't Kill the Messenger with Movie Strategist Kevin Goetz DeVon Franklin (Producer, Bestselling Author, & Former Studio Executive) on Faith, Film, & Finding Success in Hollywood
In this episode of Don't Kill the Messenger, Kevin Goetz sits down with DeVon Franklin, film and TV producer, bestselling author, motivational speaker, and former studio executive. Franklin is known for his work on inspirational films such as Breakthrough, Miracles from Heaven, and Flamin' Hot, as well as the BET series Kingdom Business. With a unique blend of faith, business savvy, and creative vision, Franklin has bridged the gap between mainstream entertainment and faith-based content. The conversation explores Franklin's journey in the entertainment industry, his approach to faith-based filmmaking, and his insights on what makes a successful movie.
DeVon's Background (02:10)
Kevin and DeVon discuss DeVon’s values and background in spirituality, and how his upbringing, family, and early influences shaped his views.
Early Career and Overbrook Entertainment (11:03)
Franklin talks about his internship experiences and work with Will Smith's production company, Overbrook entertainment, and the lessons he learned from working with high-profile talent.
Transition to Studio Executive (16:57)
Franklin shares his studio experiences at MGM and later Sony Pictures where he rose to become a senior executive.
Faith-Based Filmmaking (23:49)
Kevin and DeVon discuss what defines a faith-based film, and the pair analyze successful projects like Miracles from Heaven and Heaven is for Real. The talk turns to challenges and opportunities in the faith-based market.
Understanding the Audience (34:08)
Franklin touches on his approach to marketing faith-based films and the importance of knowing your audience as well as tailoring strategies for reaching both faith-based and mainstream audiences.
Current Projects and Working with Tyler Perry (36:05)
Franklin shares details on his upcoming film Relationship Goals. He discusses his partnership with Tyler Perry for Netflix.
Lessons from Past Projects (41:39)
Kevin and DeVon discuss DeVon’s animated film, The Star, and its performance which leads to reflections on learning from both successes and challenges in the industry.
DeVon Franklin's journey in Hollywood serves as a testament to the power of combining faith, business acumen, and a deep understanding of audiences. Throughout the conversation, Franklin offers insights into the nuances of faith-based filmmaking, the importance of marketing strategies, and the evolving landscape of entertainment. If you enjoyed this episode, please leave us a review or connect on social media. We look forward to bringing you more revelations from behind the scenes next time on Don't Kill the Messenger!
Host: Kevin Goetz
Guest: DeVon Franklin
Producer: Kari Campano
Writers: Kevin Goetz, Darlene Hayman, Kari Campano, and Nick Nunez
Audio Engineer: Gary Forbes (DG Entertainment)
For more information about DeVon Franklin:
Wikipedia: https://en.wikipedia.org/wiki/DeVon_Frankli
For more information about Kevin Goetz:
- Website: www.KevinGoetz360.com
- Audienceology Book: https://www.simonandschuster.com/books/Audience-ology/Kevin-Goetz/9781982186678
- How to Score in Hollywood: https://www.amazon.com/How-Score-Hollywood-Secrets-Business/dp/198218986X/
- Facebook, X, Instagram, TikTok, YouTube, Substack: @KevinGoetz360
- LinkedIn @Kevin Goetz
- Screen Engine/ASI Website: www.ScreenEngineASI.com