Dishing Up Digital with Ellen Mackenzie Your New Social Media Strategy Starts Here 📲✨
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Aug 22, 2025 Struggling to grow on social media despite your efforts? You’re not alone! Discover why your content strategy may be failing and how to reframe it for real results. Learn about the four key layers of a modern content plan and explore a step-by-step method for mapping your content to specific goals. Plus, find out what to stop doing in 2025 to ensure growth, such as posting aimlessly or neglecting conversion-focused content. This roadmap is perfect for freelancers, creators, and coaches aiming for consistent success!
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Consistency Isn’t A Strategy
- Posting consistently alone is not a sufficient social media strategy in 2025.
- Viral views do not guarantee visibility or sales without conversion-focused planning.
Six Figures With Small Following
- Ellen hit her first six figures with only 3,000 Instagram followers.
- She still pays herself a six-figure salary with a modest following by focusing on conversions.
Audit Offers Before Blaming Platforms
- Audit your business: test offers, trim non-performers, and double down on what sells.
- Fix funnels and landing pages before blaming social media for lack of sales.