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Brands add AI restrictions to agency contracts - behind the growing trend, Can Google truly detect AI content, and Deepfake crypto scams

Apr 10, 2024
Exploring the integration of AI restrictions in agency contracts and the impact of AI on SEO and content creation strategies. Addressing the challenges of detecting AI content and the rise of deepfake crypto scams. Join the discussion on AI-related subjects and the transformative influence of AI in marketing.
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INSIGHT

AI Restrictions in Agency Contracts

  • Brands add AI restrictions to agency contracts due to legal and cost concerns.
  • Copyright issues with AI-generated content and cost-effectiveness are major factors.
ANECDOTE

Matt Diggity's AI Success

  • Matt Diggity’s AI-generated website saw traffic gains despite the supposed Google crackdown.
  • This suggests that Google does not necessarily penalize all AI content.
ADVICE

Prioritize Content Quality

  • Focus on content quality over AI vs. human-generated debate.
  • Google prioritizes helpful content regardless of its origin.
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