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The New Generation Entrepreneur Podcast

6 Styles Of Social Media Content Jill Coleman used To Build a 7 Figure Business

Oct 1, 2024
Jill Coleman, a successful entrepreneur who scaled her business from zero to seven figures, shares her journey and strategies. She discusses the 6 S's of social media content that helped her resonate with audiences. Jill delves into the importance of authentic storytelling and connection, emphasizing that people want to feel understood rather than just smart. She also highlights the balance between vulnerability and leadership, underscoring the need for unique coaching methodologies in the competitive health and fitness market.
56:43

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Jill Coleman highlights the necessity of utilizing various social media content styles to engage audiences and drive sales effectively.
  • She emphasizes the importance of adaptability and continuous learning in entrepreneurship, transitioning from fitness to business coaching as market dynamics changed.

Deep dives

Building a Following Through Diverse Content

To effectively build a following and generate sales on social media, it is crucial to employ a variety of content styles. Different types of content must be released strategically to maintain audience engagement while also establishing trust over time. This approach has proven successful for entrepreneurs, such as the guest speaker in this episode, who built a seven-figure business by utilizing multiple elements in their social media strategy. By sharing personal insights and business anecdotes, they have not only grown their following but also converted that audience into paying customers.

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