The Habits & Actions for 2024 Real Estate Success | Tom Ferry Podcast Experience
Dec 13, 2023
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Discover the strategies and habits for 2024 real estate success. They discuss mental toughness, listing attraction at scale, understanding the engine of your real estate business, maximizing success through strengths and accountability, analyzing turnover rate and database potential, and evaluating real estate opportunities for 2024.
Developing mental toughness and resilience is crucial for navigating challenges and achieving real estate success in 2024.
Taking focused actions that generate results, such as personalized marketing and conducting lead generation audits, is essential for increasing listing attraction and overall business success in the real estate industry.
Deep dives
Developing Mental Toughness and Resilience
In this podcast episode, the speakers discuss the importance of mental toughness and resilience in the face of challenges. They highlight the necessity of maintaining a positive mindset and ensuring physical, mental, emotional, and spiritual well-being. The speakers emphasize the need for a morning routine that includes meditation, regular sleep patterns, and taking care of one's health. They also advocate for finding empowering voices and limiting exposure to negativity on social media. By cultivating mental toughness and a resilient attitude, individuals can navigate changing market environments and overcome obstacles.
Attracting Listings with a Bias Towards Action
The podcast delves into the importance of taking action and having a bias towards action in order to attract listings. The speakers emphasize the need to focus on the actions that generate results, such as making phone calls, sending texts, and shooting videos. They stress the importance of personalized marketing and making clients feel special and understood. The speakers highlight the significance of conducting a lead generation audit to understand the engine of one's business and identify areas of improvement. By going deep in targeted strategies and consistently executing them, agents can increase their listing attraction and overall business success.
Understanding the Total Addressable Market
The podcast explores the concept of the total addressable market (TAM) and its significance in developing effective marketing plans. The speakers highlight the need to analyze one's market and determine the turnover rate, identifying the potential opportunities for transactions. They stress the importance of not just surviving but thriving by understanding the TAM in one's area and strategically allocating time and energy to the most profitable segments. They recommend conducting a thorough transaction history audit to gain clarity on past performance and identify areas of growth. By understanding the TAM and focusing efforts on the most lucrative market segments, real estate professionals can maximize their business potential.
Building Resilience in the Real Estate Business
The podcast discusses the importance of building resilience in the real estate business and shares strategies for achieving success. The speakers emphasize the need to overcome challenges and embrace a mindset of resilience to navigate market fluctuations. They encourage agents to identify their strengths and weaknesses and focus on their areas of expertise. By selecting the right marketing strategies and honing their skills, agents can maximize their potential in the real estate industry. The speakers also emphasize the value of consistency and following through on marketing and lead generation plans rather than being distracted by new ideas or trends. By adopting a resilient mindset and focusing on proven strategies, agents can thrive in their real estate careers.
Your 2024 real estate success will ultimately depend on the strategies you implement, the actions you take, and the habits you maintain. And for those, it’s always best to turn to a coach.
One of my favorite ways to close out the year is by having my brother, coach Patrick Ferry on the podcast to share his action steps for success. On this episode, Patrick and I are talking about creating mental toughness, listing attraction at scale, discovering your Total Addressable Market, and just about everything else required for your 2024 real estate success.
There’s a long waitlist to get on Patrick’s schedule (the guy is in hot demand) but consider this a free coaching session with both of us. Watch or listen now and lock in your 2024 real estate success.
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