Creating the World's Best Client Experience The Process of Follow-up (Part 1 of 1)
So what do you consider to be follow up?
Is it staying in touch?
Is it an offer of continued support?
Or is it just accountability?
Follow up on the surface just seems like a message or 2, or keeping a client on our radar.
In sales we are taught that the fruit is in the follow up. Do you agree?
Follow up can take on many forms and the KEY is to seed it from the start of a client experience, not at the end.
In this episode, the first of two on this subject, I share my take on follow up in three areas: Opportunity, Addressing problems, and expressing gratitude.
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