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The role of energy in business decision-making and creation is emphasized, highlighting the necessity of aligning with one's inspiration and inner guidance. Following personal inspiration leads to authentic business offerings and fosters a strong connection to clientele. This approach results in a newly formed audience eager for a fresh method of conducting business, which challenges traditional, rigid models. By prioritizing what feels right and avoiding a strictly goal-focused mentality, an organic business growth is achieved that feels fulfilling and true to the individual's essence.