Chief Audience Officer 219 | The 7 Deadly Sins of Podcasting
May 13, 2025
Discover the seven deadly sins of podcasting that could be hindering your growth. From clarity issues to retention challenges, these pitfalls affect even seasoned podcasters. Explore how to effectively integrate your content, establish authority, and enhance discoverability. Learn why it's crucial to repurpose material creatively and utilize AI for smart marketing strategies. Plus, hear how expert help can streamline your production while boosting listener engagement. Don't let these mistakes hold you back!
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Clarity Problem Anecdotes
- Kevin shares stories of famous authors who faced podcast clarity problems despite large audiences.
- Renaming their shows to reflect clear, interest-tied titles helped boost downloads significantly.
Avoid Clarity Problem
- Name your podcast so strangers immediately understand what listeners will gain from it.
- Avoid vague or self-centered titles that don't clarify the show's value.
Straight Line Problem Example
- Tom Bilyeu grew a 4 million audience on a mindset show but couldn't sell unrelated products.
- His audience expected mindset content, not video games or comics.