Dr. Alex Mehr, an Iranian born entrepreneur and former NASA engineer, shares his journey from Iran to the US, his work at NASA, and his success as the creator of Zoosk and Mentorbox. He discusses his experience selling his company and the idea behind Mentorbox. The conversation also touches on topics like pricing products, using AI, and the impact of online dating on society. They also explore marketing strategies, acquiring established businesses, and the correlation between narcissism, psychopathy, and online trolling.
Assimilating into a new country is crucial for first-generation immigrants to navigate and become part of the community they have immigrated to.
Online dating apps have expanded the dating pool, leading to overwhelming choices and decreased commitment, resulting in dissatisfaction.
Artificial intelligence (AI) has made significant advancements, offering solutions to complex problems and automation opportunities in various industries.
When pricing a product, consider multiple price points and upsells to capture a broader range of customers and increase overall revenue.
Demonstrating the product or service in action is more effective than simply explaining or advertising it, cultivating trust and influencing customer decision-making.
Deep dives
The impact of assimilation when immigrating to a new country
Assimilating into a new country is crucial for first-generation immigrants. It helps them navigate and become part of the community they have immigrated to. It is important to learn the language, understand the culture, and become an active member of the new society.
The negative effects of online dating and choice overload
Online dating and dating apps have expanded the dating pool to an overwhelming extent. With so many potential matches available, people often become overwhelmed with choices. This leads to increased selectivity, unrealistic expectations, and a lack of commitment. The abundance of options can prevent individuals from making genuine connections and cause dissatisfaction in the dating scene.
The power of artificial intelligence in various industries
Artificial intelligence (AI) has made significant advancements in recent years. It has the ability to solve complex problems, make accurate predictions, and simplify tasks. From healthcare to finance, AI is being utilized to improve processes, automate tasks, and enhance decision-making. The rapid development of AI has opened up numerous opportunities in various industries.
The significance of different pricing strategies
When it comes to pricing a product or service, it is crucial to find the optimal price point that maximizes revenue. However, it is essential to consider different price models and not focus solely on charging more. Offering multiple price points, including lower prices and additional upsells, can capture a broader range of customers and increase overall revenue.
Importance of Demonstrating the Process in Sales
When it comes to sales and marketing, it is more effective to demonstrate the process and results rather than simply relying on testimonials and praise. By showing real people going through a specific process and achieving the desired outcome, it creates a more engaging and convincing narrative for potential customers. This approach can be applied in both low-ticket and high-ticket sales, providing a clear and tangible example of what customers can expect.
The Principle of Least Interest in Negotiations
The principle of least interest emphasizes the importance of being the party with the least amount of interest in a negotiation or deal. This means not being desperate or reliant on a specific outcome, giving you the upper hand in negotiations. By adopting a mindset of not needing the deal or transaction, you are better positioned to walk away if the terms are not favorable or don't align with your objectives.
The Value of Being Able to Walk Away
Being able to walk away from a situation or deal, whether it's in business or personal life, is crucial for maintaining autonomy and asserting boundaries. Walking away from situations that don't serve you or respect your boundaries allows you to retain your power and avoid difficult or unfavorable circumstances. It also shows that you value yourself and your time, and sets a precedent for others to treat you with respect.
The Importance of Demonstrating in Marketing and Sales
In marketing and sales, demonstrating the product or service in action is more effective than simply explaining or advertising it. By showing the process, potential customers can see tangible results and benefits, fostering a greater sense of trust and understanding. Whether it's through videos, case studies, or real-time examples, demonstrating the product or service can significantly impact customers' decision-making process.
Understanding the Value of Money and Boundaries
Having financial resources allows individuals to establish boundaries and eliminate situations where their boundaries may be compromised or disrespected. Money can provide individuals with the freedom to walk away from deals, relationships, or situations where they feel uncomfortable or undervalued. This mindset of not needing the money or approval of others empowers individuals to prioritize their own well-being and happiness.
Dr Alex Mehr (IG: @doctoralex ) is an Iranian born entrepreneur who emigrated to the US. He has a in Phd in engineering and was previously an engineer at NASA. Dr Mehr is the creator of Zoosk and Mentorbox and is currently working on Deal.AI.
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0:00 Intro 0:39 Immigrating from Iran 1:39 PhD in Engineering 2:03 Working for NASA 2:36 **Physicists are good at modeling 4:14 The application process to work at NASA 4:57 From NASA to entrepreneur 6:11 ***Online dating software 9:25 **Selling the company for $258 million 12:01 How to automate your role in the business 13:40 Meeting Tai Lopez 15:02 The idea for MentorBox 17:33 ***How to price your products 24:24 ***Recurring programs 27:03 Giving away free software 29:15 ***Using AI 35:50 Being assimilated into the country 37:50 ***Online dating 43:50 “Great ideas shine” 45::45 The depth and breadth argument 49:47 ***What makes a good funnel? 54:16 Affiliates 56:30 Give away value before selling 57:53 ***The amount of hate you get is proportional to the money you make 1:02:20 Narcissism goes down as you age 1:03:25 Exposing psychopaths 1:06:13 **Firing 1% of your customers 1:07:56 Heritability of intelligence 1:08:37 ***Evolutionary psychology as a hard science 1:16:25 Reading 1:18:03 Becoming addicted to self-help 1:19:53 Skimming books 1:21:00 ***College education vs courses 1:24:29 Objection removal for sales teams 1:29:34 Money doesn’t buy happiness but it eliminates bullshit 1:30:14 Not being a try-hard 1:30:54 Things coming up in the future 1:31:09 Social media
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