In our book Before the Exit, we reflected on many 'thought experiments' that we wished we had run before we sold our business in 2015.

One of those experiments was called 'The Mediocre CEO Test', which questioned whether it was smarter to hire someone to run your business than it was to sell it.

Today's guest did just that.

JP Ji is the founder of Pro Teeth Guard, an eCommerce business that manufactures custom dental mouth guards.

When JP decided to shift his focus away from Pro Teeth Guard, he chose to hire a General Manager to take over the day-day-day operations of the business.

In today's podcast, you'll hear why JP decided to hire a general manager, the challenges of finding the right candidate, and why that relationship ultimately didn't pan out.