Digital Builder A Closer Look at Design & Make with Autodesk’s Dara Treseder
Dec 9, 2025
Dara Treseder, Chief Marketing Officer at Autodesk, shares her insights on the design and make industries. She discusses key findings from the State of Design & Make Report, revealing a significant cloud adoption gap—where 86% aim for cloud capabilities but only 3% have achieved it. Dara emphasizes how technology must address real construction issues and explores strategies to bridge the skills gap, including accessible education and community engagement. She also highlights the role of AI in promoting sustainability by optimizing materials and reducing waste.
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Massive Cloud Adoption Gap
- 86% of design-and-make businesses want to be fully cloud-based within five years while only 3% are today.
- Dara Treseder frames this gap as a massive opportunity to solve customer problems and transform construction workflows.
AI Is Accepted But Skills Lag
- About 70% of construction companies now see AI as important to integrate into workflows.
- A persistent technical skills gap limits their ability to adopt AI effectively, according to Dara Treseder.
Provide Free Access And Upskill Workforce
- Make training accessible by giving students and workers free access to industry tools and accredited learning.
- Dara Treseder urges employers to invest in upskilling to close the skills gap for current and future workers.