

Unleash Your Expertise and Put a Megaphone to Your Message With Rebecca Cafiero
When I started my business, I thought everyone getting featured on podcasts, in publications, and on stages was just sitting back waiting for invitations. Turns out, there's an entire "underground world" of pitching and visibility strategy I knew nothing about.
The wake-up call: They weren't better than me—they were just playing a game I didn't know existed.
In this episode, visibility expert Rebecca Cafiero pulls back the curtain on how to go from best-kept secret to go-to authority in your industry.
You'll discover:
- The Expert Triangle: Why you need both visibility AND credibility to be profitable
- The PROFIT Method: Rebecca's 6-step framework for getting featured everywhere
- Why social media isn't actually visibility (and what is)
- How to use AI authentically for PR without losing your voice
- The psychology behind why visibility feels scary (and how to push through)
- Rebecca's story: From farm girl to representing $50M+ entrepreneurs
Plus: Get Rebecca's free 4-in-1 pitch template and profitable podcast guest calculator, and hear about Amanda's visibility-focused retreat (September 29-October 2) with only a few spots remaining.
Stop waiting for someone to discover you. It's time to raise your hand and say "pick me" from a place of confidence, not desperation.
Resources mentioned:
- Rebecca's free tools: https://www.rebeccacafiero.com/
- Amanda's coaching questions: amanda-walker.com/questions
- Best Damn Coach Retreat: https://amanda-walker.com/retreat/
- Connect with Rebecca: @rebeccacafiero
- Connect with Amanda: @awalkmyway