

Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business
Amanda Walker
The Best Damn Coach Podcast is the premier podcast for coaches who want to grow a profitable coaching business and master their coaching craft. Master Coach and creator of the Best Damn Coach Program and the Framework Builder Lab, Amanda Walker, brings her 25+ years of experience as a coach to each episode. She teaches you how to run a profitable coaching business and confidently coach your clients. The goal of this show is to help you be the best damn coach you can be so your clients get amazing results and tell the world about you. This podcast is for coaches, mentors, solopreneurs, entrepreneurs, and online service providers who want to create a big impact with their gifts and make money doing it.
If you want to build a profitable coaching business and be a confident coach, you are in the right place.
This show will provide answers to questions like:
*How do I make money as a coach?
*How much should I charge for my coaching services?
*How do I find clients?
*How do I get my clients consistent results?
*How do I build my signature coaching framework?
*How do I create an offer that converts?
*How do I market my coaching services?
*What type of coaching works best?
*How do I get more confident as a coach?
To connect with Amanda and learn more about her work, visit www.amanda-walker.com
If you want to build a profitable coaching business and be a confident coach, you are in the right place.
This show will provide answers to questions like:
*How do I make money as a coach?
*How much should I charge for my coaching services?
*How do I find clients?
*How do I get my clients consistent results?
*How do I build my signature coaching framework?
*How do I create an offer that converts?
*How do I market my coaching services?
*What type of coaching works best?
*How do I get more confident as a coach?
To connect with Amanda and learn more about her work, visit www.amanda-walker.com
Episodes
Mentioned books

Nov 18, 2025 • 36min
AI for Coaches Who Hate Tech (You're Welcome) with Kelly Sinclair
AI is moving fast, and I don't want you left behind. In this conversation with Kelly Sinclair, we're tackling the biggest fears coaches have about AI---from "isn't this cheating?" to "how do I protect my intellectual property?" Kelly shares how she went from AI-resistant to building an entire AI platform for coaches. You'll learn: ✓ The "brand calibrator" method that makes AI sound exactly like you (not generic robot garbage) ✓ How to protect your frameworks and intellectual property when using AI tools ✓ Custom GPT strategies that cut task time from 20 hours to 2 hours ✓ Why AI isn't replacing coaches---it's making them MORE human Plus, Kelly drops a game-changing insight about turning your onboarding form into an interactive AI conversation. Mind = blown. RESOURCES MENTIONED: -Kelly's Website: https://ksco.ca/ -Kelly on Instagram: @ksco_kelly https://www.instagram.com/ksco_kelly/ -Download Amanda's Free Resource: https://amanda-walker.com/home/questions/ -Framework Builder Lab: https://amanda-walker.com/lab/

Nov 14, 2025 • 5min
(LIVE COACHING) Coaching Clinic Friday: The Places Mom Coaches Never Think to Look for Clients
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: The Places Mom Coaches Never Think to Look for Clients

Nov 11, 2025 • 31min
From Former Teacher to Life Coach: How Ana 3X her business
What does it actually take to go from scattered coach speaking "too coachy" to confidently attracting dream clients everywhere you go? Former teacher Ana Cortes-Holbert reveals exactly how she tripled her coaching income after getting crystal clear on WHO she serves and HOW to talk about it. No complicated funnels. No paid ads. Just authentic conversations that convert. In this episode, you'll discover: -The exact moment Ana's business transformed (hint: it started with ONE clear statement about who she helps) -Why speaking "coach language" was keeping her broke—and what she did instead -Her organic client attraction system that brings clients from the gym, planes, networking events, and even the locker room -The mindset shift from "I want to save everyone" to "I serve overachieving women who tie their worth to achievements" -How she's now contributing $7,000 to family vacations and setting aside quarterly taxes Ana's story proves you don't need a massive following, complex funnels, or years of experience. What you need is clarity, confidence, and the courage to have authentic conversations about what you do. Connect with Ana: Instagram: https://www.instagram.com/anacortesholbert/ Website: https://www.greenlightcoachingdevelopment.com/ Facebook: https://www.facebook.com/GreenLightCoachingAndDevelopment/

Nov 7, 2025 • 6min
(LIVE COACHING) Coaching Clinic Friday: Why High Achievers Won't Admit They're Burned Out (And What to Say Instead)
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Why High Achievers Won't Admit They're Burned Out (And What to Say Instead)

10 snips
Nov 4, 2025 • 23min
When You Raise Your Standards
Feeling the urge to up your game in coaching? This discussion delves into the transformative journey of raising standards—even when it feels uncomfortable. Highlights include a revealing 55-day social media fast and the surprising $52,000 validation that followed. Learn about the necessity of uncomfortable investments and the wake-up call regarding pricing. Discover the importance of evolving as a coach and potentially letting go of past clients to attract those ready to commit. Plus, actionable questions to elevate your business are shared!

Oct 31, 2025 • 6min
(LIVE COACHING) Coaching Clinic Friday: From Hot Mess to What? The Positioning Problem Every Mom Coach Faces
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: From Hot Mess to What? The Positioning Problem Every Mom Coach Faces

Oct 28, 2025 • 19min
Faux-ductivity: Are you stuck in it?
Are you confusing being busy with building a business? After hosting 13 retreats and coaching hundreds of entrepreneurs, I'm revealing the #1 hidden epidemic that's killing coaching businesses: Faux-ductivity—the sophisticated art of looking productive while avoiding the real work that brings in clients. In this episode, I'm breaking down: The 6 deadly faux-ductivity traps sabotaging your success Why your perfect logo and color-coded systems aren't paying your bills My bulletproof 30-day test to identify what ACTUALLY grows your business How to stop hiding behind busy work and start building real revenue The uncomfortable truth about what success really requires I'm sharing raw insights from our latest visibility retreat, including the moment one brilliant attendee's breakthrough gave birth to this game-changing concept that had the entire room nodding. Resources: Book a Strategy Call with me: amanda-walker.com/letschat Grab my 10 Powerful Coaching Questions: https://amanda-walker.com/home/questions/ DM me on Instagram: @awalkMyWay https://www.instagram.com/awalkmyway/

Oct 24, 2025 • 5min
(LIVE COACHING) Coaching Clinic Friday: How to Use AI to Perfect Your Coaching Positioning
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: How to Use AI to Perfect Your Coaching Positioning

Oct 21, 2025 • 23min
Why You Need A Framework NOW More Than Ever
Consumer trust is at a nine-year low, and generic coaching isn't cutting it anymore. In this episode, I'm breaking down the three critical reasons why building your signature coaching framework isn't optional---it's the difference between thriving and barely surviving as a coach. You'll discover: How the trust recession is impacting your discovery calls Why specificity beats generic messaging every time And how to escape the vanilla coach trap that's keeping you invisible. I'm sharing eye-opening statistics (only 42% of consumers trust online reviews in 2025, down from 79% in 2020) and revealing why proof of results matters more than ever. Plus, hear how Framework Builder Lab can help you create your unique process in just eight weeks, with my special bonus: personalized video feedback on your completed framework for the first 25 students who join: https://amanda-walker.com/lab/ If you've been wondering why what used to work isn't working anymore, this episode will show you exactly what to do next.

Oct 17, 2025 • 5min
(LIVE COACHING) Coaching Clinic Friday: The Signature Framework Formula That Eliminates Client Objections
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: The Signature Framework Formula That Eliminates Client Objections


