The Advanced Selling Podcast Creating a Truly Customer-Centric Sales Process
Dec 19, 2024
Sales professionals are urged to rethink their processes to genuinely benefit prospects. By offering valuable assessments and personalized recommendations, trust and relationships are enriched. The use of AI tools can help eliminate the pressure of selling and double closing rates by focusing on delivering real value. A bold transformation invites you to prioritize the customer experience over just making the sale.
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Customer-Centric Sales Process
- Make your sales process benefit prospects, even if they don't buy from you.
- Offer valuable assessments or analyses of their problems.
Recommendation Document
- Create a recommendation document recapping the call and suggesting solutions.
- Use AI to streamline the process and make it feel special.
Commission Breath
- Customers can sense when salespeople are focused on commission.
- This "commission breath" makes prospects question the salesperson's sincerity.
