How to Intro and Outro your Show

Many shows have generic intros that are too long and unnecessary.

Making sure your listeners return is important, repeat listeners don’t want to have to listen to the same long intro again and again.

Familiar structures for your intro are a good way to tease an episode whilst still providing value.

If you’re doing an interview, once you have finished it, record your intro straight away and use it to tease your audience.

Don’t start with a call to action, this encourages your audience to skip. Wait until you are 3-4 minutes in.

Outros should be very short and similar each time.

Reminding listeners to leave a review can be a good way to frame an outro.