Andrea Ippolito is the CEO and Founder of SimpliFed, a virtual baby-feeding support platform. She previously was a faculty member at Cornell University, a Presidential Innovation Fellow based out of the White House, and Co-founder of Smart Scheduling (acquired by Athenahealth). She is a Shameless Mom to a 5-year-old, a 2-year-old, and a brand new little one born last month. Her journey through motherhood inspired her mission to provide better feeding support to mothers with newborns and infants.

You know baby feeding is a topic near and dear to my heart, as I struggled so desperately to feed Vinnie in his first 6 months of life. It had a tremendous impact on my mental health and on his physical health. I was so thrilled to meet Andrea and dig into this really important topic. 

Listen in to hear Andrea share:

• How her struggles around breastfeeding led her to found SimpliFed
• The ways in which our current baby feeding infrastructure is broken
• The perfect storm that created our formula shortage
• How SimpliFed is an inclusive baby feeding company, not just a breastfeeding company
• The truth about women-led companies: Women-led companies are more profitable, more innovative, and have more impactful missions and outcomes
• The significance of a mom-founded, mom-led company creating formula and support for moms
• What needs to be done to create systems that actually support women’s health

Links mentioned:

• Get Simplified Resource: www.SimpliFed.com
• SimpliFed on IG
• Reach out to SimpliFed Text Support: 888-458-1364

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