Ahead of the 2022 DesignOps Summit, Lou speaks with guest Jon Fukuda, a co-founder of Limina where for 18 years he has been delivering UX and technical design to his clients. His focus is on facilitating the implementation of scalable research and design operations. Lou and John discuss the concept of digital transformation and explore what it looks like to walk a client through the difficult terrain of operationalizing their design processes, how to have those difficult conversations surrounding company culture, taking the lead as a change agent, and more. Jon is co-founder of Limina.co with 20+ years as a User Experience Specialist with a focus on UX Strategy, Design Thinking, and UI Design with experience leading human-centered requirements, strategy, interaction design, testing, and evaluation. Most recently, Jon has dedicated his efforts to Research & Design Operations facilitation for scalable/sustainable human-centered systems.