The GaryVee Audio Experience

Tips on Starting and Sustaining a Podcast Right Now w/ Graham Weaver

Oct 12, 2022
Dive into the world of podcasting with insights on content evolution influenced by audience feedback. Discover the power of micro-content, especially on platforms like TikTok, to attract listeners. Explore effective strategies for podcast growth, including the importance of high-profile guests and social media engagement. The conversation also highlights the joy of diverse communication styles and the value of authenticity, suggesting that going 'off-brand' can strengthen connections with your audience. Gear up for actionable tips and inspiring anecdotes!
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ADVICE

Micro-Content Marketing

  • Use 60-second TikTok videos to pique interest in longer content.
  • Drive traffic to your podcast by including a link in your profile.
INSIGHT

Finding Your Medium

  • The most powerful communication medium depends on individual strengths.
  • Consider personal preferences alongside communication strengths when choosing a medium.
ADVICE

Finding Time for Content

  • Everyone has an hour they don't think they have; leverage it for content creation.
  • Hosting a show is a great way to generate content with minimal prep time.
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